As I’m currently in the airport, waiting for a flight back to the UAE, I thought I’d share this small snippet of transparency vs secrecy.

As most China users will know, there is no official agency that “blocks” websites. In fact, most of the time, the government states that sites are not blocked, despite fairly obvious proof to the contrary.

China typically asserts that “connection resets” to sites like Facebook and Youtube are just network issues, despite those network issues solely appearing at the ip addresses associated with the government firewalls at the gateway routers to overseas.

Here in the UAE (Dubai), the government still blocks, but at least they’re upfront about it:
See below for an example of a blocked site

Why is this important?

Transparency is a big problem for western entities doing business in China. As with the recent Google PR stunt/debacle, most companies have no real mechanism for dealing with arbitrary judgements for / against things that affect their business.

A clear and transparent mechanism for dealing with why sites are blocked, coupled with a delisting mechanism would be a good place to start. It would also help to defuse the detractors against censorship – although most countries censor, China is one of the usual scapegoats picked on.

Maybe if China implemented a what (was blocked) / why (it was blocked) / how (to get unblocked) system, detractors would have less to complain about.

Lawrence.

While I personally feel that a lot of SEO (Search Engine Optimization) is hogwash, there are basic tenets to building well indexed sites.

The usual common sense ones apply -

• Making sure Page Titles are clear.
  Don’t forget to add relevant page descriptions to each page.
• Making sure that content is relevant.
  Lack of content is the number one issue most clients have.  They want to score highly in search engines, but they don’t have any relevant content.  This one is easy to solve, although it takes some time. Identify keywords that you want to be found by, and create content that includes those words.

  I also advise clients to take a look at their competition, and see who scores highly for the words that they want to be found under. Read more »